Taza Chocolate
Retail & Creative Direction

Education first, sales second - that was my charge when hired to design and develop Taza's retail store and online gift business from the ground up. In-store events with local makers and chefs, a robust farmers market program, Taza Chocolate brand videos and retail gift designs created a locally zealous and increasingly national fan base cementing Taza’s reputation as a leading, mission based, high-end chocolatier. Internally I worked with the HR Director to design Taza's new headquarters celebrating a team of super foodies who never take themselves too seriously!